#abtesting #splittesting #emailmarketing #landingpages #marketingoptimisation #digitalmarketing #smemarketing #b2bmarketing #conversionrate #ruddledigital | Matthew Ruddle
linkedin.com
#abtesting #splittesting #emailmarketing #landingpages #marketingoptimisation #digitalmarketing #smemarketing #b2bmarketing #conversionrate #ruddledigital | Matthew
Marketing question time: what actually is A/B split testing, and do you really need to bother with it?A/B split testing is simply running a test between two versions of the same thing to see which performs better. You show version A to one group and version B to another group, then compare the results.That “thing” could be:An email subject ...
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