10 Principles of Customer Strategy It’s no longer enough to target your chosen customers. To stay ahead, you need to create distinctive value and experiences for them. See also “ A Guide to Customer ...

Li & Fung CEO Spencer Fung has explicitly championed a digital transformation of one of the world’s most influential supply chain solutions platforms.

Building trust while cutting costs During a restructuring, rumors spread and fear takes hold. You can reduce the turmoil by finding ways to inform, empower, and inspire employees.

Look at virtually any consumer industry and you’ll see how changes in digital technology are fundamentally altering the way that consumers engage with brands before, during, and after a purchase.

How to build disruptive strategic flywheels Gaming, artificial intelligence, and deep learning are paving the way for dynamic and resilient 21st-century business models.

Neuroscience research shows how new organizational practices can shift ingrained thinking.

Creating a strategy that works The most farsighted enterprises have mastered five unconventional practices for building and using distinctive capabilities.

John Kay: The Thought Leader Interview The controversial U.K. economist dismantles four myths about the American business model.

Daniel Kahneman: The Thought Leader interview The Nobel Prize–winning economist parses the roles of emotion, cognition, and perception in the understanding of business risk.

How fearless organizations succeed Amy Edmondson describes three steps leaders can take to create psychological safety, the prerequisite for greater innovation and growth.

Eat Your Peas: A Recipe for Culture Change The methods used by celebrity chef Jamie Oliver to promote health in a West Virginia city can also be used to raise organizational performance.

Practicing strategy in an uncertain world A modern strategy that works will require leaders to learn new skills and apply new tools. Here’s a primer for a refreshed approach.