DIY Life Skills 4 science tricks to scare up a better Halloween costume Lights, tricky knots, and just a bit of body horror can really set you apart at the costume party.

Achieving restful sleep is crucial for overall health, impacting metabolism and brain function. Research indicates that ...

How to use science based 'psychic' powers for party tricks This article was taken from the March 2012 issue of Wired magazine.

Every year Richard Wiseman puts together a compilation video of simple, but impressive, science tricks. So if things have gotten a little tense, or a little boring, at dinner today, here’s ten ...

Most people sleep terribly, and a lot of advice out there for them is bad. Here are the tricks research shows will actually help you sleep.

I study human creativity regularly, always looking for new studies on the subject. And when I find enough of them I share a cluster here for CMOs everywhere to try on themselves and on their teams ...

Researchers perform magic tricks for birds, who are not amused Can an animal without hands recognize when humans are using sleight-of-hand tricks?

While human beings are rational thinking creatures, there are a bunch of ways that our mind tricks us into working against our self-interest, and screw up everything that we do.