The strategic integration of AI-driven personalization in loyalty programs

Learn how AI-driven personalization transforms customer loyalty. Explore predictive modeling and data strategies for ...

Gen Z is taking over restaurant loyalty programs — and forcing brands to adapt

Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.
Forbes

Transforming Loyalty And Cash Back Programs By Adopting Greater Flexibility And Digital Value

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. We’re all familiar with loyalty points and rewards, and most ...
CRM Buyer

CRM-Integrated Loyalty Closes the Inactivity Gap With AI

Brevo’s 2026 Smart Loyalty Guide makes the case for CRM-integrated loyalty that uses AI to close the inactivity gap.
Opinion

New U.S. legislation could upend credit card loyalty programs: The Points Guy founder calls the reckoning un-American

Also: All the news and watercooler chat from Fortune.

Starbucks’ revamped rewards program goes far beyond free drinks

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...
Business Wire

Canada Loyalty Programs Business Intelligence Report 2025: Market to Grow by 14.6% to Reach ...

DUBLIN--(BUSINESS WIRE)--The "Canada Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...
Retail Dive

Retailers fight customer churn with loyalty programs

Two-thirds of retailers offer loyalty programs, according to a Salesforce survey of 8,350 shoppers and 1,700 retail industry decision-makers released last week. Another 29% plan to roll out loyalty ...