Specialists tend to stick close to their area of expertise — that’s true at my company, too. The insurance industry is full of particulars, and we don’t expect our development team to be an authority ...
Increasingly, corporations and larger "small businesses" incorporate talent from among several different department areas to achieve specific goals. It's a little bit like The Justice League, where ...
During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...