This article was taken from the May issue of Wired magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content ...

Morrisons' toothpaste was also just 50p for 100ml, and it claimed to have the same properties as Tesco's. The toothpaste was ...

Picking toothpaste is one of the most important decisions you can make for dental hygiene. Supermarket brands offer a variety ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Like most beauty staples, professionals say results can take up to a month to become noticeable, even ...

In this article, we will be taking a look at the 15 highest quality toothpastes of 2024. If you want to skip our detailed analysis of the global toothpaste market, then head straight to the 5 Highest ...

The results were surprising.

My favourite toothpaste was just 50p for a tube.