With the metaverse and social gaming channels increasingly becoming more a part of our culture, retailers are traveling to the metaverse to win new customers. H&M has embraced the metaverse and social ...

H&M has launched an immersive gaming experience called “Loooptopia” on Roblox. The game allows players to experiment with materials and patterns and create a virtual garment and wardrobe for their ...

Fashion brand H&M has launched a new game within metaverse platform Roblox. The game, H&M Looptopia, lets players create a virtual wardrobe for their characters by experimenting with materials and ...

Fans become fashion designers at Loooptopia, minting bespoke designs for their avatars. With the metaverse and social gaming channels increasingly becoming more a part of our culture, H&M created an ...

H&M is promoting self-expression and sustainability with a new virtual realm on Roblox coined the H&M Loooptopia Experience, according to a press release. Users in Loooptopia can explore a variety of ...

H&M is upping its bets on emerging digital channels with the launch of Loooptopia, joining numerous others, including Gen Z retailer American Eagle, who have made Roblox a key marketing asset in an ...